Currently booking new clients for February 2020! BOOK A FREE CONSULTATION
** CLOSED **

The Pilot Phase is now officially FULL. I've sent the last few emails out, letting everyone know who's got a spot. Thank you to everyone who applied, I can't wait to get started on these designs. Keep your eyes peeled for new logos popping up in my portfolio. There may also be some new offers to come.... 🙌

New Logo Design Services - The Pilot Phase (Sort Of)

New Logo Design Services - The Pilot Phase (Sort Of)


Let me introduce myself, I'm Gemma - hi! I'm a logo design and brand identity specialist based in Manchester, UK. I've been working in the graphic design industry for over 6 years now and I specialised into logo design and branding for small businesses shortly after starting my own business in January 2018. I've worked with many different types of clients and businesses on a variety of briefs and I love it! In a nut shell, I help small businesses with big personalities communicate their passion and individuality – I can help you stand out in a sea of large corporate identities!

I've just moved into my first ever studio space, shared with my super talented friends at Woolgather Films. Inline with the move, I have completely overhauled my website and services and will be launching them together once I'm all set up in the space. 

Studio Hunting in Ancoats

I realised while working on my shiny new website over the last few weeks, a lot of the pieces in my current portfolio don't best represent the businesses and people I am most passionate about working with and where my best skillsets lie. I'm a firm believer that passion and connection breed the best possible chance for success, especially when it comes to creative work. 

So this brings us to why you're here: The Pilot Phase (Sort Of)

I say 'sort of' as this isn't a whole new thing for me, I am already firmly rooted in my business. I have taken what I have learned in my first year or so in business and revamped my services - I've even created my own unique logo design and brand identity process. Now it's time for my portfolio to reflect this and what better way to do that than by helping small businesses create a successful brand for a massively discounted price.

I am looking for a select few small businesses who are interested in branding or rebranding their business for a discounted price, with the help of an experienced graphic designer, in return for a testimonial and allowing me to use their designs in my portfolio.

Who is this Pilot Phase for?

The pilot phase will be available to a limited number of businesses throughout July and is open to:

  • Female solopreneurs
  • Female-led small and independent businesses
  • Makers, doers, creators and service providers
  • Heart-led businesses who are extremely passionate about what they do and want to communicate this to the world and their people
  • Business owners willing to put some time in to discover their brand and unlock its potential
  • Start-ups or small businesses with smaller budgets who are willing to swap feedback and a testimonial for a discount on my services

The pilot phase is not for:

  • Anyone looking for a cheap logo design to be thrown together as quickly as possible

What will I gain from The Pilot Phase?

Brand Workbook

If this sounds like you, then here's what you will gain from The Pilot Phase: 

  • Discover your brand with the free brand workbook - yours to keep forever, even once the process is over
  • Two initial logo design concepts
  • Unlimited revisions of your chosen concept
  • One final logo design, unique to your business
  • Full range of web and print ready final files for continuity throughout your branding
  • Colour specs
  • 80% off my standard pricing to cover costs (£100 instead of £525)

How does this benefit GEM Design Studio?

I believe in complete transparency with my clients and so I don't mind saying that this is a mutually beneficial package. Not only do you get a professional logo design package with a huge discount, but I will also receive feedback on my services and the option to display your logo in my portfolio here on Here's what I'll ask for from you:

  • £100 per logo design package to cover my costs, each project will take up roughly 15 hours of design time from start to finish
  • Feedback on my service and logo design process
  • A testimonial to display on my website
  • Your logo design to display as part of my portfolio

Sounds great, how do I get involved?

If you think the above sounds like you and you're ready to start your branding journey, then all you have to do is fill out this form by 21/06/19. I'll be getting in touch with the businesses that have been chosen for The Pilot Phase over the next couple of weeks.

If you have any questions regarding The Pilot Phase, feel free to contact me here. If you'd like to see a full rundown of my logo design process then click here



GEM Design Studio totally exceeded my expectations, I didn't realise so much help and extra information would be given to me. A very professional and easy service to use and the experience was so enjoyable and a terrific end product. I would thoroughly recommend Gemma to any small business out there looking for a thoroughly efficient and effective service. I will definitely be using GEM Design Studio again. Thanks Gemma.

Claire Eames

/ Pilates with Claire


Gemma designed some large business posters and business cards for my pop up shop. We had very little time but she worked quickly and efficiently and met the deadline, she went above and beyond and delivered them personally for me. A great communicator with a “can do” attitude. As an independent business owner her help was invaluable. Would definitely recommend and would use again.

Rachel Stott

/ Thora and The Prince


Gemma gives us a to do list each month with information she needs from us and then she does the rest, giving us fantastic social media presence and making us stand out from the rest. Gemma is extremely professional and her work is always to a very high standard and makes sure that she really understands us and our business so that the output reflects our personality. We would highly recommend GEM Design Studio.

Claire Barnard

/ CGA Accountancy York


I am extremely pleased with the final product that Gemma has produced. She was fast, personable and really worked with me to perfect the final concept. She knows her stuff and has lots of talent and a creative eye. I would recommend her to anyone! Thank you.

Shaka Lish

​/ Skies and Flora


Gemma was such a pleasure to work with. From start to finish she constantly worked around the clock to make changes and adjustments to create a modern, minimalist brand. I could not be happier and would recommend her to everyone!!


/ Pretty Little Melts

Owner of GEM Design Studio and Founder of The Ladies Who Trade, Gemma is a graphic designer specialising in logo design and brand identity for small and independent businesses. Gemma loves cheese, fonts and supporting her fellow women in business.